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Runbell Partners With Victoria Sports to Bring the Ultimate Running Accessory to Tokyo Runners

April 21, 2015

Press Release

22 April 2015

For Immediate Release

Runbell Partners With Victoria Sports to Bring the Ultimate Running Accessory to Tokyo Runners

 Tokyo, Japan

Whether you live in Tokyo, New York, or any other city around the world, urban runners face a common problem. Popular running paths and city sidewalks are congested and can make running frustrating and even dangerous. Runbell solves the problem of how to courteously warn pedestrians of your oncoming approach and is now available in Victoria Sports in Tokyo. RunbellVictoriaSports Runbell, the first of its kind, is a stylish wearable handheld bell. By alerting pedestrians of your approach with a beautiful brass ring, runners can politely warn others of their approach. Runbell launched on Kickstarter.com on May 5th and went on to be a huge success with almost 700 backers raising almost $25,000. Since then, Runbell has been partnering with American, Asian and European retailers. In mid-April 2015, Runbell will be available at Victoria Sports in Tokyo. Road running has a long and established tradition in Japan. Racing in Japan is so awesome because no matter the race, a crowd always shows up to cheer you on. However, this popularity in running can also be a challenge. Whether running on the crowded city sidewalks of Tokyo or the popular running path of the Imperial Palace, you will find others walking, biking, or running with you. Tokyo is full of people of all ages: businessmen, mothers, children, and grandmothers and grandfathers. Running along city sidewalks is common because you can find a running route suited exactly for where you live and work. However, pedestrians and bicyclist can become obstacles for runners especially around train station entrances. People reading their smart phone slowly drifting along can present a similar hazard. Most runners resort to calling out, “coming through!” Yelling is rude and can be tiring during a long run. Runbell is an elegant solution to this vexing problem of running in crowded areas where runners and pedestrians share the same path. Fit Runbell on to your pointer and middle finger and whenever your route is obstructed, simply ping your Runbell. While the person in your way might be surprised to see a runner instead of a bicyclist, they will be ever thankful for the polite precaution. As a runner, you will find running along city sidewalks so much more enjoyable. Runbell has been designed with both style and function in mind. By using jewellery quality metals, Runbell looks elegant and will last the harsh environment of a runner’s hands. Runbell comes in two sizes: one for him and one for her. The rings of the ladies’ Runbell are slightly smaller than the men’s Runbell. Otherwise, they are the same. In each case, the Runbell is slightly oversized so you can either use one of two silicone inserts to adjust the ring size or use gloves during the winter months. The convenient 360 spring allows you to activate the bell no matter which way you push or pull the striker. Weighing just one ounce (30 grams), Runbell is a lightweight and easy to use solution.

About Runbell LLC

Runbell is a start-up based in Tokyo. They launched Runbell on Kickstarter in May 2014 and went on to raise almost 25,000 dollars from 700 backers. The founders are passionate runners with a love for elegant design. Runbell can be reached at www.run-bell.com or kevin@run-bell.com.

About Victoria Sports

Victoria Sports is a major sports retailer in Japan with 52 stores located throughout Tokyo. Victoria Sports can be reached at http://www.victoria.co.jp/ Runbell is carried in the following Victoria Sports stores: Victoria Main Store: 3 Chome-4-1 Kanda Ogawamachi, Chiyoda, Tokyo 〒101-0052 Victoria Shinjuku: 4 Chome-1-145 Shinjuku Shinjuku-ku Tokyo 〒160-0022 Victoria Koshigaya: 4 Chome−21−1 Ion Lake Town Kaze A115 Saitama Prefecture, Koshigaya, Azumacho Victoria Machida: Machida Tokyu Twins 6 Chome-4-1 Haramachida Machida-shi Tokyo 〒194-0013 Victoria Kinchijoji: 1 Chome-3-2 Kichijojihon cho Musashino-shi, Tokyo 〒180-0004 Victoria Wardrobe: Kanda 3-6 Ogawamachi Chiyoda-ku, Tokyo 〒101-0052      

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